LAS VEGAS, Dec. 19, 2025 — Leads & Copy — Bounty Sports has officially rebranded as WagerTech, marking the company’s transformation into a broader network of iGaming, sports betting, and casino-focused digital brands. According to the company, the new brand represents a shift from a single product to an ecosystem of tools, media properties, and betting-related content.
WagerTech brings its technology, data capabilities, and partner offerings together under one name, creating a more unified presence. Jess Hodgson, CEO of WagerTech, stated that the rebrand reflects the company’s growth and positions it for its next phase.
“We started Bounty Sports as a singular Daily Fantasy Sports app. Over time, our portfolio expanded, our audience grew, and our technology advanced in ways that required a brand that could represent the full scope of what we are building. WagerTech captures that ambition and positions us for the next phase of growth,” said Hodgson.
The company is expanding its reach across North America, developing new content and product verticals, and strengthening relationships with sportsbook partners and sports media outlets. The new cohesive brand helps WagerTech communicate its value to partners, users, and creators who rely on the platform.
Under the WagerTech brand, the company operates prediction tools, casino content hubs, affiliate products, and media-driven sports betting experiences. According to the company, all properties focus on speed, performance, and reliability.
The decision to rebrand was guided by factors, including:
A name that reflects the full scope of the company’s capabilities across sports betting, casino, and sweepstakes verticals. A cohesive ecosystem of technology & data-driven platforms. A unified platform that supports scalable distribution, analytics, and product development. A recognizable identity for users and affiliates engaging with WagerTech products.
“This rebrand is not only about a new name,” Hodgson added. “It is a signal of our commitment to building a trusted network that delivers real value. WagerTech allows us to move forward with a brand that matches our vision and the quality of the products we want to bring to market.”
WagerTech will begin rolling out new branding across all platforms and partner materials immediately, with updated product experiences following over the coming weeks.
WagerTech is described as an integrated ecosystem of technology-backed platforms that drive high-value players to sports betting and casino operators. The platform powers tools, content, and user experiences that help bettors make informed decisions while supporting publishers, affiliates, and operators across the industry.
Jess Hodgson
CEO, WagerTech
Source: WagerTech
